Taking the time to Connect, Listen and Observe

BIOFACH was a great opportunity for COLEAD to connect with our partners-beneficiaries.

Joyce Kamugisha from JJ Agro Growers Ltd., Tanzania, shared that the knowledge she gained from the training on “Access to market” was extremely valuable.

Joyce shared the three key messages with us:

  • Start from where you are – opportunities are in front of you
  • Look at your local market – test your product locally
  • Three words international clients want to hear from you before doing any business: sustainability, certification and traceability

Joyce took this opportunity to thank the expert Cristina Tallens for sharing her knowledge and experience. It is rea

COLEAD supports horticultural companies by providing technical assistance and trainings to their employees, to help them to access the market by complying with EU regulations and requirements.

If you want COLEAD to be a part of your journey, send your application for the Fit For Market Plus support.

This activity is supported by the Fit For Market Plus (FFM+) programme, implemented by COLEAD within the Framework of Development Cooperation between the Organisation of African, Caribbean and Pacific States (OACPS) and the European Union.