Consistent and regular communication of official government information and international SPS requirements is a challenge to many agencies. There is therefore a need to ensure proactive, transparent and effective communication with stakeholders on market requirements and risks. Communication is key for a National Plant Protection Organisation (NPPO): the Kenya Plant Health Inspectorate Service (KEPHIS) needs to communicate with agricultural industry players, government agencies/departments and donors. Communication can be informative but can also be used for specific targets to relay information… +