Benin Senegal: an example of strengthening local expertise

Benin Senegal: an example of strengthening local expertise

COLEAD, through the FFM+ programme, supported an 8-month ICRA training course for two of its experts on the theme “Boosting agribusiness: building trust in agribusiness relationships for sustainable growth”. The training took place from September 2023 to June 2024. Through online and face-to-face sessions, individual and group practical work, personal mentoring and individual feedback, the experts were trained to

• Establishing and strengthening sustainable business relationships between farmers and agribusinesses, input and service providers by building trust and pursuing common interests.
• Creating market value in supply chains;
• Using and improving negotiation skills to achieve better contracts and commercial agreements;
• Managing group dynamics and preventing and resolving potential conflicts between stakeholders.

The trained experts will be mobilised to support COLEAD’s partner-beneficiaries under the FFM+ programme on strengthening links between producers and other actors in their value chain.

This activity is supported by the Fit For Market Plus (FFM+) programme, implemented by COLEAD within the Framework of Development Cooperation between the Organisation of African, Caribbean and Pacific States (OACPS) and the European Union. This publication receives financial support from the European Union and the OACPS. The content of this publication is the sole responsibility of COLEAD and can in no way be taken to reflect the views of the European Union or the OACPS.